Basic Attention token

As blockchain and digital currencies continue to proliferate, companies have searched for new ways to apply the innovative technology to older problems and issues. The Basic Attention Token (BAT) was created by the co-founder of Mozilla and Firefox, along with the creator of JavaScript, and it aims to improve the efficiency of digital advertising.

The Basic Attention Token utilizes the ethereum blockchain and a specialized web browser called Brave. The token is used as currency on the Brave platform and can obtain several different advertising services. It is designed to be exchanged between users, advertisers, and publishers, and it is based on an unusual concept, although one that is critically important to advertising companies operating in the digital age: user attention.

 

Basic Attention Token
Marketcap | $ 995.02 M
$ 0.668676
2.06%
  • THEMIS RFC&C Wrap Up
    Basic Attention Token - 2 weeks ago
    We received 10 RFC&C proposals from teams focusing on both L1 and L2 tech that brought practical insights on how to improve the original THEMISv2…
  • Brave Crypto DNS Strategy
    Basic Attention Token - 2 weeks ago
    Brave, as part of our mission to make crypto accessible and usable to all, is integrating several blockchain-based DNS providers. As we integrate these crypto-DNS…
  • Announcing bitFlyer Wallets for Brave Rewards Desktop Users in Japan
    Basic Attention Token - 1 month ago
    Today, we are thrilled to announce verified wallets in partnership with bitFlyer in Brave Rewards for our desktop users in Japan. The post Announcing bitFlyer…
  • Unstoppable Domains and Brave to Provide Millions of Users Access to the Decentralized Web
    Basic Attention Token - 1 month ago
    Blockchain domain name provider Unstoppable Domains today announced a collaboration with privacy-oriented web browser Brave that enables native browser support for the crypto domain name…
  • BAT Roadmap 2.0: Update 1
    Basic Attention Token - 2 months ago
    At Brave, we want to make crypto usable and defi accessible for everyone, and towards that end we are excited to share the progress we…